Sylvio Hernando
Year
2024
Client
Common Ground
Category
Brand Identity
Budget
$8,000
CommonGround – Visual Identity
CommonGround is a land marketplace designed to connect farmers, landowners, hunters, and land professionals to facilitate land transactions. The mission is to provide a platform where users can search millions of for-sale and rental listings and make comparisons easily.
CommonGround has seen significant growth since we created its visual identity. This new identity has played a crucial role in boosting its sales and market presence.
When CommonGround approached us, their primary goal was to develop a parent brand that would instill trust in its users. We focused on creating a minimalist, conceptual, and functional visual identity that would stand the test of time. Our approach emphasized simplicity and clarity, ensuring that the brand remains relevant and effective.
The results have been impressive, with CommonGround's enhanced visual identity contributing to its rapid success in the marketplace.
Extelmedia® 2024 © All Rights Reserved
Conclusion
Working with Common Ground was definitely an interesting experience. It was a new industry for us, but we were still able to achieve great results. Our team quickly adapted to the new challenges and stayed focused on delivering excellent outcomes. This collaboration showed our ability to succeed in different areas and turned out to be a rewarding and memorable partnership.
